Sterance

TrueView in-stream advertisements play prior to a viewer watches the video they’ve selected on YouTube. These ads can be customized with diverse overlay text and CTAs, and viewers usually have the option to skip the ad immediately after watching the first five seconds. In addition to the pre-roll in-stream ads that play just before the video, there are also mid-roll video advertisements that seem midway by way of YouTube videos that are 10 minutes or longer. TrueView video discovery ads…

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